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LUBIAM @PITTI IMMAGINE UOMO 107

Fortezza da Basso, Firenze, 17/01/2025


From January 14th to 17th, Lubiam captivated the audience at Pitti Immagine Uomo with its Fall-Winter 2025/26 tailoring collections. Throughout the event, the stand of L.B.M.1911 and Luigi Bianchi Sartoria drew a steady stream of prestigious guests: buyers, suppliers, journalists, and fashion enthusiasts from both Italy and abroad.


Giovanni Bianchi, Lubiam’s Creative Director, expressed his satisfaction with the event’s outcome: “We’re very pleased with the positive feedback received from our partners and visitors. The quality, innovation, and research at the heart of our collections were widely recognized. Luigi Bianchi Sartoria impressed with its bold use of black and its fresh focus on total looks. The new color proposals from L.B.M.1911—featuring acid green and aubergine blended with neutral and natural tones—were also highly appreciated, while the Blackout capsule collection captured attention for its research-driven content. The L.B.M.1911 women’s collection found a beautiful showcase at the fair: we had the chance to present and enhance it by displaying a few key pieces that harmoniously accompanied the men’s garments, offering a comprehensive representation of the L.B.M.1911 world. Once again, Pitti Immagine Uomo proved to be a strategic opportunity—not just to showcase our new creations, but also to exchange ideas with our stakeholders, strengthening relationships and building new paths for growth. We’re closing this edition of the fair with great satisfaction and renewed energy. It’s an experience that fuels our drive to keep innovating and to pursue our mission of sartorial excellence with an unwavering commitment to quality and a bold spirit of experimentation.”


On Tuesday, January 14th, Lubiam had the pleasure of welcoming Michelin-starred chef Bruno Barbieri, who regularly wears creations by the brand Gabriele Pasini. During his visit, Barbieri met with his friend and designer to discuss upcoming appointments with the company’s tailors, who will craft his bespoke wardrobe for his famous TV shows such as MasterChef and Quattro Hotel.


The highlight of the week came on Wednesday, January 15th, when renowned actor Giorgio Pasotti was welcomed as the special guest of L.B.M.1911. Held in the elegant exhibition space on the Lower Floor of the Central Pavilion, the event drew a large audience and was even covered by national news. Pasotti—celebrated for his successful film and television career and his work with acclaimed directors like Gabriele Muccino and Mario Monicelli—wore a sporty yet sophisticated total look by L.B.M.1911 in natural shades of grey and beige, once again showing his preference for the brand’s high craftsmanship and comfort. The actor also shared some details about his upcoming projects, including a film focused on the life of legendary Olympic bobsled champion Eugenio Monti.

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