LUIGI BIANCHI E L.B.M.1911 AT VENICE 83
From Giorgio Pasotti and Mario Ermito to Andrea Arru, Yusuf Panseri and Maurizio Lastrico: Lubiam tailoring accompanies actors and talents during the most iconic moments of the International Exhibition of Cinematographic Art.
Venice once again becomes the meeting point between cinema and fashion and, on the occasion of the 83rd International Exhibition of Cinematographic Art, the Luigi Bianchi and L.B.M.1911 collections accompany some of the protagonists present at the Lido, interpreting different moments and occasions through two different expressions of Lubiam tailoring.
For Luigi Bianchi, the Venetian story unfolds throughout the entire day. Giorgio Pasotti and Mario Ermito have in fact chosen the brand both for their arrival at the Lido and for the red carpet, moving from the contemporary elegance of Luigi Bianchi Sartoria during daytime appointments to the more formal dimension of Luigi Bianchi Flirt for the evening.
Upon arrival at the marina, the two actors wore tailored looks designed to naturally convey a measured and contemporary daytime elegance. On the red carpet, the change of register gave way to the Luigi Bianchi Flirt tuxedo, an expression of the brand’s formal tradition reinterpreted through current proportions and details.
The presence of both talents in Luigi Bianchi Flirt on the red carpets of Venice 83 was also covered by national and international fashion press. Mario Ermito walked the red carpet on September 7 on the occasion of the premiere of L’Estranea, while Giorgio Pasotti chose the brand for his appearance on the Venetian red carpet.
Alongside the Luigi Bianchi universe, L.B.M.1911 brings a more dynamic and contemporary interpretation of tailoring to the Exhibition, dressing three personalities belonging to different generations and worlds.
Young actor Andrea Arru chose L.B.M.1911 for the red carpet on September 5 on the occasion of Succederà questa notte, while creator and influencer Yusuf Panseri wore the brand on the red carpet of The Echo Chamber on September 6.
Completing the Venetian story was Maurizio Lastrico on Friday 11/9, actor and comedian among the most recognizable faces of the Italian scene, who wore L.B.M.1911 on the occasion of his presence at the Lido. This year, Lastrico is the testimonial of the NUOVO IMAIE Fabio Sartor Award, dedicated to the new generations of Italian cinema performers and scheduled for September 11 at the Italian Pavilion of the Hotel Excelsior.
TWO IDENTITIES, ONE SINGLE TAILORING CULTURE
The Venetian appearances tell the story of two different yet complementary sides of the Lubiam world.
«The Venice Film Festival is a unique setting, allowing fashion to interact with very different personalities, occasions and languages. With Luigi Bianchi and L.B.M.1911, we can express two interpretations of our tailoring culture: one more closely tied to the codes of formal elegance, the other freer and more contemporary. Seeing people with such different identities choose our garments is, for us, the most natural way to show how tailoring can still be a living and personal language today.»
Giovanni Bianchi, Lubiam Style Office Director

